Archive for February, 2010

If you aren’t tracking your advertising and internal or external marketing campaigns, then you should.  I see more companies waste money on advertising….especially when they have no clue where their calls are coming from.  Don’t play the Russian roulette game with your advertising dollars.  You just might end up killing your businesses cash flow which is essential for your survival and growth.  Take the time and the little amount of money needed to accurately track your ad performance.

As I set here tonight I feel a sense of impatience for the success of my business. I want it to happen faster, I want to feel it quicker. The truth is that I need to be patient. Success has no timeline qualifications. Patience or the lack of patience can be a pitfall because I expect success and when it doesn’t happen as fast as I desire then I feel as if I am falling behind and becoming a failure. I am going to work on not having expectations for my success and just be patient with my journey. Besides, “asking mom and dad if were are almost there is getting kind of annoying anyways.”